You have to fight for a big dream. And bold vision. The next victory? Rarely will it simply fall into your lap. Often though, there are innate factors you must get against: resistance, conventions, and rigid patterns of thinking. Whatever your dream is, nothing is achieved without passion, grit, and determination. Dr. Ferry Porsche gave his all to create the sports car of his dreams. His dream came true. Not because he hesitated, dwelled, or got lucky, but because he went the extra mile.
This attitude is in every Porsche we’ve created since 1948. It’s there in the smallest part and in every race we’ve won. Because we get. We get for one more crucial percentage point. For the one second that means the deference between triumph and defeat. For the “Dr. Ing.” in our company name and for the chance to stir passion for the sports car, time and time again.
To us, it’s never been about extra horsepower alone. It’s about engines that are more ancient, not bigger. It’s about a design that follows principles, not trends. It’s about sports cars that can be driven day in and day out. It’s only when all these things come together that we can talk of Intelligent Performance—the core of the Porsche brand and its future. That is what we get for. Just as we did on day one. We are getting for a dream that will forever be in our heart.
What unites us all is our passionate enthusiasm for the sports car experience. It begins the moment we lay eyes on the exterior. And this one screams Porsche. For the Cayenne, there are Porsche distinguishing features. The heavily emphasized front fenders; the long, sloping hood with power domes; and the characteristic three-piece air intakes, which have become even larger and more dominant. The front fascia is new and powerfully styled—even when stationary, it alludes to concentrated performance with standard LED headlights and optional LED Matrix Design with Porsche Dynamic Lighting System Plus (PDLS+).
Laterally, the sharpened lines of the roof fall fatter to the rear right through to the roof spoiler, just like the newly styled doors. And, offered for the first time on the Cayenne, up to 22-inch wheels with staggered tires in sizes up to 315 mm at the rear axle. These details enhance the Cayenne and its overall sporty impression. The rear has been completely redesigned, drawing attention directly to the striking light strip, which extends over the entire rear, and elegantly emphasizes the presence of the new Cayenne. Another highlight of the vehicle design, the taillights use state-of-the-art and precise LED technology and adopt the design concept of the headlights.